Best Practices for Sales Enablement
Enable Channel Partners to Improve Sales Performance
B2B purchasing habits have evolved as a result of search engines, social media, and readily-accessible information. These customer behaviors reaffirm that providing marketing content is only half the battle. Now, vendors and manufacturers must focus more on sales enablement to make certain that business assets are leveraged effectively.
This white paper by Act-On Software, Best Practices for Sales Enablement sheds some light on the inherent obstacles of sales enablement. Download this white paper to learn about:
- Best practices on sales training sessions
- Aligning both sales and marketing objectives
- Strategies used by top performing salespeople
To request the free white paper, fill out the form on the right.