The 5 Stages of the Channel Partnership
What Stage Best Applies to you?
Implementing the right go-to-market strategy for your business can be a difficult task. Finding the right partner is even harder.
There are 5 stages that vendors and channel partners go through in a business rapport. At each stage, there is often a decision (sometimes more thoughtfully arrived at than others) to move forward or to end the relationship.
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Build a stronger, more productive and transparent business connection